Tokamachi snow festival or Tokamachi yuki matsuri is celebrated over the third weekend of February each year. This year in 2017 the festival would be held from 17 to 19 February. It lasts for three days which seems to be the first ever snow festival that was held in the land of the rising sun “Japan” in 1950. This festival is overshadowed by the legendary Sapporo Snow Festival that takes place in the city Sapporo, Hokkaido. I guess only about 10% of the total visitors of Sapporo snow festival are familiar with this winter festival of Niigata.

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This is such a creative idea at Tokamachi Snow Festival. Photo Credit: DaKlub at Flickr.

Tokamachi itself is a small city which is well known for having excessive snowfall during the winter months. A lot of snowfall could hamper the life of its residents but they know how to deal with snowfall celebrating this unique snow festival in February. In Japan, February is the month of snow festival, many snow festivals are celebrated on this month throughout the country. You may not able to visit all the festival because of your valuable time at the same time because of some snow storms you may encounter across Japan. In this article, I would be sharing some important travel tips as well as useful information about the festival.

Tokamachi – The Kimono City

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Japanese Women Wear Beautiful Kimono in Spring, Tokamachi. Photo Credit: Masashi Kaburaki at Flickr.

Tokamachi is a renowned city for making beautiful design of kimono in Niigata prefecture. Japanese women come out to see beautiful sakura (cherry blossoms) there wearing beautiful kimono in spring. In fact, Tokamachi Kimono Festival blows your mind thinking how decorative a kimono could be! This festival simply could show the real beauty of Japanese kimono that has a history of 1,500 years tradition.

The Tokamachi snow festival is not just about featuring snow art of making beautiful ice sculptures but it is a festival which also features kimono fashion show in a freezing weather. Beautiful Japanese women who wear nice looking kimonos and walk on the big ice stage could make you drive to be crazy and fall in love with those new and old kimono fashion trend.

When we fall in love with something else or like the things that make them to be loved by us then we feel to be part of them, somehow or someway. The color of every kimono is made by the genuine kimono artists who offer you variety of kimono to buy from various kimonos selling shops around Tokamachi city. You can buy one of those as souvenir for your mother, sister, wife, girlfriend or mother.

About the Snow Festival

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Dancing Performance while it is Snowing at Tokamachi Yuki Matsuri. Photo Credit: DaKlub at Flickr.

Winter in Tokamachi could badly hurt you by presenting you a dangerous snow storm out there. Sometimes snow becomes an enemy but this sort of thought could no longer be staying in your mind when snow festival is about to begin each year in February. Local people think they are blessed with it rather thinking that snow could turn into a devil. Neither you nor I could bet on this statement since that’s the truth.

For those of you that call Tokamachi a kimono city could change your mind because this city hosts one of biggest snow festival in Japan. In fact Tokamachi area receives the most snow of any area on the main island of Honshu. This indicates us clearly that snow festival in this area is very special. It hosts the greatest winter festival on the side of the Sea of Japan.

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Hello Kitty Snow Sculpture in Front of a Shop in Tokamachi. Photo Credit: celiaintokyo at Flickr.

Giant and small snow sculptures are made prior to the festival days across the city. It features so many impressive views by exhibiting those snow sculptures, the kimono fashion show, tea ceremony, Japanese folk dancing, live concert, magnificent illumination, snow sculpture contest, snow carnival, and firework display. The snow carnival that takes place at Tokamachi Elementary School ground is quite enjoying and impressive. It is totally free to access, so you don’t have to pay for admission fee. The show lasts for 90 minutes long which are very entertaining. If you miss one of these events then I am sure you would lose a very important part of the festival.

The main stage for the event is made of snow featuring a particular design of giant snow sculpture. You cannot expect to see the same design this year that you had seen last year. Every year, the artists or snow sculptors want to create new design of sculpture with that snow stage to present you an impressive view of it. In the past, the stage consists of snow sculpture was certified by Guinness World Records as the world’s largest snow stage.

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Firework and Kimono Fashion Show at the Stage of Tokamachi Yuki Matsuri. Photo Credit: いわいわさん at Flickr.

You would be offered to drink Amazake, sweet warm rice sake with zero alcohol content at various festival sites. Apart from this, you can eat delicious local dishes of Tokamachi from the food stalls you find there.

Experience a snow holiday in Tokamachi where there are lots of fun things to do such as eating local dishes, sledding, entertainment show performed by popular Japanese celebrities and more. You would be surprised to know that, not only skilled snow sculptors make beautiful snow sculptures there but also local school students and shop keepers. The festival helps Tokamachi residents expressing their warm hospitality to the visitors of the snow festival. You can be part of it and share your own feelings and experiences with your friends and family members.

The Stunning Snow Sculptures

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Beautiful Snow Sculptures at Tokamachi Snow Festival. Photo Credit: Konstantin at Flickr.

According to my own travel experience to this snow festival I could reveal a thing which can even be prettier to explain that you should visit as many as snow sculptures you could visit during the festival time. It is an old tradition of seeing the art of snow in such form. So, why not to pay our gratitude toward the snow sculptors who make these to entertain us by visiting their creations!

The stage where the carnival show and other entertainment shows take place consists of a giant snow sculpture. School children and residents of Tokamachi are very dedicated to making attractive sculptures and they all have an intention to make your visit memorable and exciting.

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Davy Jones Snow Sculpture at Tokamachi Snow Festival. Photo Credit: lizard drinking at Flickr.

They create popular manga and anime characters snow sculptures across the city including Japanese historical figures such as Mt. Fuji, Temple & Shrines, Castles and etc. You even could see snow sculptures and figures of Hello Kitty and other cute Japanese cartoon characters in front of many shops and stores.

There are two most popular sites to experience beautiful snow sculptures, they are known as 1) Community Hiroba and 2) Welcome Hiroba. Both of these sites get crowded with those sculptures, winter sports activity grounds and food stalls. Access to Community Hiroba from Tokamachi station requires only a-10 minute walk. I do have a favor to you that please walk rather than riding on buses around the city to see all the events and sculptures.

How to Get There?

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JR Joetsu Shinkansen – Double Decker Train. Photo Credit: kazu saito at Flickr.

There are numbers of sites or spots in which many shows and ice sculptures could be seen and most of the sites are not located far away from each other. You can get there and observe the sites that are located in the city center area easily just talking a short walk. Though, if you have problem walking on foot, there are available bus services for you to take. So, don’t worry much about transportation in Tokamachi city area.

There is no highway bus service from Tokyo to Tokamachi. If you are coming from Tokyo then take JR Joetsu Shinkansen from the Tokyo Station and reach to Echigo-Yuzawa Station. From there, you need to have a 30 to 40 minutes train ride to get to JR Tokamachi Station through the Hokuetsu Express Hokuhoku Line.

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Cute Small Snow Sculptures in Tokamachi. Photo Credit: DaKlub at Flickr.

Many visitors now tend to first explore Osaka then they wish to visit Tokyo by train. However, if you wish to visit Tokamachi Snow Festival from Osaka then please buy a ticket of JR Tokaido Shinkansen and get to Tokyo Station. There is no direct way of getting into Tokamachi from Osaka by JR Shinkansen. Therefore, you have got to take the route of between Tokyo and Tokamachi that I have explained above.

When you exit the train at the JR Tokamachi Station, either you could reach to the various festival spots by car, taxi or loop buses around the city.

If you are residing in Niigata city now and want to see the festival in Tokamachi then you could get there by train or bus from JR Niigata Station. I don’t have any idea about your Japan travel budget but if you have got enough money yourself then it is very easy and super fast for you to get to Niigata from Osaka by air. Though, it would be costly compared to the train fare.

Where to Stay?

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A Snowy Day Before the Carnival. Photo Credit: DaKlub at Flickr.

Tokamachi does not provide many hotels like the main city Niigata has. Though, it is possible for you to stay in nearest cities like Minamiuonuma and Tsunan located around Tokamachi. Every tourist who wishes to see Sapporo Snow Festival is guided to book hotel room in advance prior to the festival days. I have seen that people used to book room even 3 or 4 months before the festival begins. Here you won’t have to do so because many people still don’t know about this festival. Everything would be done nicely, no rush! I would feature some good hotels from where you can easily travel to Tokamachi Snow Festival sites.

1. Setoguchi

2. Irorian

3. Maruyama Onsen Kojyokan

4. Wafu Inn Koshiji

5. Katakuri no Yado

6. Court Hotel Niigata

7. Hotel Lungwood Niigata

8. Hotel Oohashi Yakata-no-Yu

Tokamachi Snow Festival 2017

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If we don’t have fun like this in winter then when? Don’t miss it! Photo Credit: aquarius_mak at Flickr.

Please don’t forget these:

Date: 17 to 19 February
Time: Begins at 18:00 and ends at 16:00 (on February 19)
Admission: Free
Special Event: Tea Ceremony in the Snow!

Want to try a tea ceremony in winter when it snows? I have visited many tea houses which were specialized only in serving and arranging this ceremony. Actually that’s what happen there, anything else? Yes – Matcha tea and Japanese Wagashi sweet are served! Tokamachi Snow Festival lets you have this unforgettable experience. Don’t miss it!

Snowfall can’t be an issue here. Tokamachi is awaiting you to show its winter beauty. Get ready for it as soon as possible. Heavy snow fall could hamper the life of others but here it appears like a blessing from nowhere. If you could warmly accept it then I wish you could enjoy this year Tokamachi Snow Festival. Tokamachi residents think that snow cannot be their enemy but a friend which visits them only in winter season.

Copyright 2015 @ takkhis